NHS yellow men to make an appearance in St Matthew’s Garden
Anyone passing through the centre of Brixton on Monday 16 December will notice a family of seven-foot tall 'Yellow Men' with various ailments.
The giant statues are part of an eye-catching NHS campaign to explain that people should only go to A&E when it is absolutely necessary. They also let people know of the often quicker and easier alternatives.
Winter is a busy time for the health service and in particular for hospital A&E departments. The campaign aims to help people to understand what other options for healthcare there are and reduce waiting times at A&E departments. Over the coming weeks the yellow men will be appearing in posters on buses and billboards across the borough.
According to national surveys 39% of A&E attendances could have been treated elsewhere. Across south east London A&Es see around 1500 patients a day. This means that 585 A&E attendances a day could potentially have been avoided if the national figure is applied locally.
The yellow men will be highlighting the alternative places people can get the expert advice and treatment they need, including: pharmacies, Urgent Care Centre at Guy’s Hospital and Gracefield Gardens Walk-in Centre at 2-8 Gracefield Gardens, Streatham.
The campaign is being launched by all six CCGs in south east London and locally by NHS Lambeth Clinical Commissioning Group (CCG).
Lambeth GP and Chair of NHS Lambeth CCG, Dr Adrian McLachlan said: “Similar launches in south east London have generated a lot of interest in the people passing by. We hope that this campaign will grab people’s attention and help them to understand that A&E is not always the answer. When people have a minor illness or injury, there are alternative places for them to go if they need to.
“In winter when there are more bugs going around, it is important that people understand that in many cases a visit to your local pharmacist for advice and rest at home will get you better as quickly as anything else.
The campaign is supported by a website www.notalwaysAandE.co.uk
where you can find the nearest service to you that can help treat your illness or injury.